Digital Marketing Specialist

What are we looking for?

Someone who is eager to learn and willing to continuously grow their skills.
Creative thought process.
SEO and marketing expert and know how Google Algorithm works.
Can create content that can get medium claps, social shares, likes, and comments.
Ready to roll up their sleeves and solve the challenging analytical problems.
Ready to focus on something that matters.
Progressive rather than perfectionist.
Curious and think about 'why.'
Ready to test different marketing strategies keeping risk assessment as prime.

Key Responsibilities

Create SEO strategy to improve keywords rankings and increase backlinks. Craft marketing campaigns in AdWords for the customers. Help increase inbound traffic and leads by assisting and managing search engine marketing programs that entail: social media marketing, content marketing blog outreach, paid search and website optimization. Optimize landing pages for increased conversion and ROI. Exhibit high degrees of creativity to support ideation of digital marketing campaigns. Create content for social media, website copy, blogs, and email marketing campaigns. Work with the social media team, design team, and content team to coordinate and align the marketing campaign ROI. Review systems to monitor, analyze and report marketing campaigns results. Research industry trends, best practices, benchmarketing, and emerging technologies and platforms. Create monthly marketing reports and support management and marketing team to develop new growth strategies. Maintain sales communication material including case studies, ebooks, whitepapers, etc. Assist in the daily client management marketing activities to grow clients accounts.

Requirements

Minimum 3-year experience in white-hat SEO techniques and backlinks strategy. A degree in the marketing discipline. Solid understanding of digital strategy, online advertising, reporting, and analytics. Excellent written, verbal and presentation skills. Experience within an agency environment, managing multiple accounts strongly preferred. Proven success creating and executing social media strategies that support brand goals. Hyper-organized and keen attention to detail. Flexible and self-motivated. Basic HTML/Wordpress knowledge. Basic design skills (Adobe Photoshop or Canvas). Tools: Hootsuite, SEMRush, Ahref, Hubspot. Google Adwords knowledge or certification. SEO audit tools knowledge. Audio/Video editing knowledge.

SEND CV WITH REFERENCES AND PAST/CURRENT ACHIEVEMENTS TO MAX@MAXPANDA.COM